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CFUNK PRODUCTIONS is the production arm of Christopher Malcolm Incorporated. Our goal is to provide a service that helps you secure your product's place in the market. Reach out today so that we can discuss ways in which we can partner with you to help you reach your goals within your budget.
Services
Pre Production
Ideation
Creative Direction
Copywriting
Casting
Estimates + Budgeting
Location Scouting
Permitting
Production
Direction
Cinematography
Photography
Crew Sourcing
Equipment Rental
Payroll
Insurance
Content Creation
Post Production
Retouching
Video Editing
Sound Design
Color Grading
Delivery
Image Licensing
Music Clearance
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Just getting started on a project and looking for the right partner to help bring it to fruition?
Reach out today so we can discuss your brand, your story, and how to best bring it to life.
- chris@cfunkproductions.com
- (213) 952-7340
CASE STUDIES
The World Is A Stage
Objective
To create an integrated still and motion campaign for a women's activewear and fitness line.
Approach
Wrote script for commercial campaign centering around the value of hard work. Worked with casting agencies to find appropriate faces to bring the story to life. Searched for appropriate location which would best highlight product and performances while being the most efficient location for the budget. Created full campaign over the course of a day using three subjects in two locations.
Deliverables
2 Commercial Spots
6 Additional Cutdowns
Location Hero Still Photography Images For Campaign
On-Body Studio Images
Behind The Scenes Video
Music Licensing
* * *
AMDA - Move
Objective
To encourage perspective students to apply and enroll in AMDA's dramatic arts programs.
Approach
Create a series of portraits and lifestyle images as well as a 60 second film for social media that would highlight the joy that dance brings to the student's lives.
Client provided students. Production sourced a location that would fit with the mood of the piece, worked with the client's art director to settle on an appropriate aesthetic approach, the arranged production personnel and required gear. Prepared a tight schedule to ensure production was done efficiently and effectively.
Deliverables
60 Second Commercial
Gallery Of Lifestyle Photography
12 Student Portraits
Retouching
Video Postproduction
* * *
4am
Objective
Produce a sixty second fitness commercial campaign for an activewear brand.
Approach
Created concept and wrote script for commercial campaign that would celebrate hard work which is one of the traditional values of the brand. Scouted locations and secured talent which best represented the story line and supported the performance.
Produced, directed, and shot the project on the Arri Alexa. Edited and color graded the project for delivery in 4K, 1080, and 720.
Created supplementary still images from framegrabs from the video for additional content. Created GIFs for promotion on social media.
Deliverables
Sixty Second Commercial
Video Editing
Color Grading
Sound Design
Music Licensing
GIFs
Stills From Motion
